How did the world's leading lawn brand find their brand manager?

The Situation

The Scotts Miracle-Gro Company is an industry leader in the lawn and garden market. They manufacture and provide do-it-yourself lawn, garden, and home protection products in North America, Europe, and Asia Pacific. This means that their name and products are known throughout the world, and they needed someone who had worked with managing global brands in the past to assist them in their efforts.

Saira Hayat was a Harvard Business School graduate who had worked previously managing Reckitt Benckiser’s brand. She was seeking a change of scenery, a role for which she could infuse her knowledge and experience in order to elevate a global brand to a higher level. That is when she was contacted by a RecruitiFi recruiter.
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Key Numbers
4
days from JobCast posting to hired candidate intro
60%
of candidates advanced beyond screening
$9K
in savings hiring through RecruitiFi Community
2.5
hours of communications saved

The Solution

Best in Class Brands - Saira had worked with great brands in the past, and she sought to continue that trend in her professional life. RecruitiFi works with international organizations with sterling brand reputations and provides candidates with fantastic opportunities.

Expert Recruiters Help Guide You - The amount of expert agency recruiters on the RecruitiFi platform is in the thousands, and their collective experience number in the hundreds of thousands of years. Saira’s recruiter was extremely helpful in communicating the finer details of the role to her, as well as in preparing her for her various interviews to ensure that she got the job.

No Resume Black Hole - Saira was used to submitting her resume and never hearing back from employers, an unfortunate phenomenon known as the Resume Black Hole. RecruitiFi’s platform allows employers to provide recruiters with timely updates, which meant Saira was never in the dark about her status.

Improved Candidate Experience - Eliminating the Resume Black Hole is just one aspect of improving the overall candidate experience. RecruitiFi removed the need for Saira to fill out long forms and applications and instead allowed her recruiter to submit her with a few simple clicks.

In Their own words
“I enjoy crafting and elevating global brands to higher levels. Out of the blue, I was connected to an expert RecruitiFi recruiter who had the perfect opportunity for me at a top company. I’m ecstatic in my new role!”
Saira Hayat
Assistant Brand Manager
The Scotts Miracle-Gro Company

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